So are you thinking of writing your own website content?
A new website is a big investment, and like any success or failure, it starts with the content. Often the delivery of a new website project gets delayed due to the delay in receiving website content from the client's side. And After your website is built creating content in a regular basis in the feed of your new website should be considered a high priority, along with updating products and services.
Like many other people if you are wondering how much time you should be considering to spend on each piece of content and more importantly what to write?
You have come to the right place, this article will help you with some key informations you need to know to write effective website content and give you a general idea on how long it takes to finish each post when writing your own website content.
in this article we will share our 6 golden rules to write efficient content in less time.
Before we go into the 6 golden rules of writing better website content, let us understand why writing amazing content is essential to your websites.
When you are creating a website, one of your top priorities should be to create appealing and compelling content for your website. Successful website content should appeal to and do justice to your website viewers and search engines without intimidating them.
If you are planning to redesign your website, you normally consider how many sections you need, key features, design ideas and the database system etc, but one of the biggest and most overlooked component is content. It is important that you write or hire someone experienced to write website content that improves look, legibility, SEO and effectiveness of your new website. Some of our SEO plans include regular seo optimised content creation for your blog that greatly saves your valuable time.
If your website is considered your primary channel for delivering content, your content should not be treated as a minor matter. Instead, you need to focus on writing content for the website if you want to improve conversions on your website.
Before you begin writing content, you need to know what you will be and should be writing about, so that when you combine search engine optimisation with your editorial calendar planning you can kill two birds with one stone. You may find that you can write a blog post in less time if you think about the idea for a while and have it in your head already.
A good way to find relevant topics is keyword research. You can use Google adwords Keyword research tool to find out which topics Google and your target group find relevant. Try visiting the top ranking sites for a particular keyword, It will help you understand content strategies of your competitors and your own strength and weakness.
Choose a keyword that has less competition but hi search volume,
For articles the title is very important, you need to add the target keyword in your title in a catchy way. This is your primary words to grab initial attention / interest .
A hook is essentially the introduction or summary of your content. It's main purpose is to hook or engage a reader on keep reading the content.
Main principal of a hook is to Mention a problem and convenience the reader that your post will help them solve the problem. Some copywriting knowledge will help you here to a great extent. Each piece of content you write here should tell your readers why they should spend their time listening to what you have to say.
You should think about how you can encourage readers to get active on the website. Create you're content with the intention to move your audience to a desired action.
To help readers find your content, link certain words, phrases and other relevant resources to your own website. Also try including internal links to your products and services, this helps people to engage with your content and move around your website. A good practice is to add meaningful and descriptive anchor text wherever its applicable.
External links play a great role as well. Provide helpful links so that the reader will find your content helpful and valuable, they might even bookmark your post and share it on social media.
You might wanna also track your links by using link shorteners. There are Many sites like bitly , ClickMeter and TinyUrl where you can open an account free and use their url shortener and tracking services.
Avoid putting low quality and e-relevant content with mistakes at all cost as it can be detrimental for your website's SEO. Writing website content can both help or hurt your business.
Always focus on delivering value to the reader. Your content should offer readers value in terms of insightful ideas and actionable tips. You can add meaningful photos with a descriptive alt text and high quality videos.
Make sure to have social media share buttons conveniently placed within your blog post page.
You might have already seen in many blogs there is a read time displayed with the blog post, this gives the reader a sense of comfort letting them know beforehand that this article will give them value in exchange of X amount of reading time. In their subconscious mind they have already agreed to allocated that amount of time to spend in your blog.
the length of your post should not take more than 5 to 7 minutes to read unless it's a specialised article containing technical and necessary writings.
Make your content easy to scan so people can pick the key areas and important bits. Arranging your content under hierarchy of heading tags will make it more readable. try to use highly legible fonts like Lato, Arial, verdana, montserrat, helvetica, roboto of font. Remember some fonts are notoriously difficult to read for many people, so avoid them. Keep good amount of space between lines approximately 1.4 ratio is a good amount of space.
Conclude your article in a positive note like the hook. Affirm that the article has successfully delivered value. A lot of the time readers scroll right down to the bottom of the page to read the conclusion first. So it's important that you pay good amount of attention to write the conclusion. Strategically place call to action like signing up for the newsletter . If you want your content to receive repeated traffic and increase the search engine ranking, give your readers a farewell gift it can be a discount or a digital goods etc.
If you follow the tips for writing website content that we have provided, you will ensure that your content arrives in the right places. It must be engaging, informative and original, and it must tailor search engine optimization in an organic way. To differentiate your content from others, don't hesitate to take the extra step of providing solid valuable information.
Delivering high-quality content is never a fast process, no matter how experienced the writer is. This is why you should be focusing on quality over quantity. We want to encourage you to create your own content however A team of writers who spend their days writing will be able to produce high quality content to you much faster than if you could produce it yourself. Another alternative is AI powered article writers like ArticleForge Which can come in handy and produce almost human like writings very quickly.
Often leader are busy with more important task of the business and outsourcing tasks might be a preferable option to you.
Now that you know a little more about content and How Long Does It Take To Write Website Content and articles you can adjust your assessment to reflect the reality of your content and apply above knowledge to produce high quality original content for your website